Big Data is a roleplay group set in futuristic Yue Song where the citizens are held to a social credit system. You play as a new resident in District 14, navigating the passing social trends, discovering unexpected friendships, and uncovering the mystery of your circumstances that brought you all together.

Plotlines come from the characters while the group supplements them with small updates about the world they inhabit. Big Data is mainly supported by the events hosted by the members, the content they create, and the roleplays/interactions they have within the group.